References
Adner, R., & Zemsky, P. (2006). A demand-based perspective on sustainable competitive advantage. Strategic Management Journal, 27(3), 215-239. Retrieved from http://search.proquest.com/docview/225008674?accountid=27975
Cobbs, J. B. (2010). Accessing organizational resources and pursuing value through international promotional alliances. University of Massachusetts Amherst). ProQuest Dissertations and Theses, , 253-n/a. Retrieved from http://search.proquest.com/docview/89240310?accountid=27975. (89240310).
David, F.R. (2013) Strategic Management: A Competitive Advantage Approach. Pearson. Upper Saddle River, NJ.
Douglas, A., Douglas, J., & Davies, J. (2010). Differentiation for competitive advantage in a small family business. Journal of Small Business and Enterprise Development, 17(3), 371-386. doi:http://dx.doi.org/10.1108/14626001011068680
Du, L. (2007). Acquiring competitive advantage in industry through supply chain integration: A case study of yue yuen industrial holdings ltd. Journal of Enterprise Information Management, 20(5), 527-543. doi:http://dx.doi.org/10.1108/17410390710823680
HP website. (n.d.) Disney + HP. Retrieved April 29, 2013 from: http://welcome.hp.com/country/us/en/msg/corp/htmldisney.html?jumpid=reg_R1002_USEN
Porter, M.E. (1985). Competitive Advantage: Creating and Sustaining Superior Performance. The Free Press. New York, NY.
Siemens USA Website. (n.d.) Siemens-Disney Alliance. Retrieved April 29, 2013 from: http://www.usa.siemens.com/en/siemens_in_the_usa/disney_alliance.htm
Stroe, G. S. (2013). Structural analysis of engineering consulting and design industry. Management & Marketing, 8(1), 41-62. Retrieved from http://search.proquest.com/docview/1348582429?accountid=27975
Toften, K., & Hammervoll, T. (2010). Niche marketing and strategic capabilities: An exploratory study of specialised firms. Marketing Intelligence & Planning, 28(6), 736-753. doi:http://dx.doi.org/10.1108/02634501011078138
Wiss, Janney, Elstner, Inc. (July 7, 2009). WJE Engineers and Architects Use Rope Climbing Techniques to Analyze Structures Nationwide. Wiss, Janney, Elstner, Inc. Website. Retrieved April 29, 2013 from http://www.wje.com/news/detail.php?nid=105
Cobbs, J. B. (2010). Accessing organizational resources and pursuing value through international promotional alliances. University of Massachusetts Amherst). ProQuest Dissertations and Theses, , 253-n/a. Retrieved from http://search.proquest.com/docview/89240310?accountid=27975. (89240310).
David, F.R. (2013) Strategic Management: A Competitive Advantage Approach. Pearson. Upper Saddle River, NJ.
Douglas, A., Douglas, J., & Davies, J. (2010). Differentiation for competitive advantage in a small family business. Journal of Small Business and Enterprise Development, 17(3), 371-386. doi:http://dx.doi.org/10.1108/14626001011068680
Du, L. (2007). Acquiring competitive advantage in industry through supply chain integration: A case study of yue yuen industrial holdings ltd. Journal of Enterprise Information Management, 20(5), 527-543. doi:http://dx.doi.org/10.1108/17410390710823680
HP website. (n.d.) Disney + HP. Retrieved April 29, 2013 from: http://welcome.hp.com/country/us/en/msg/corp/htmldisney.html?jumpid=reg_R1002_USEN
Porter, M.E. (1985). Competitive Advantage: Creating and Sustaining Superior Performance. The Free Press. New York, NY.
Siemens USA Website. (n.d.) Siemens-Disney Alliance. Retrieved April 29, 2013 from: http://www.usa.siemens.com/en/siemens_in_the_usa/disney_alliance.htm
Stroe, G. S. (2013). Structural analysis of engineering consulting and design industry. Management & Marketing, 8(1), 41-62. Retrieved from http://search.proquest.com/docview/1348582429?accountid=27975
Toften, K., & Hammervoll, T. (2010). Niche marketing and strategic capabilities: An exploratory study of specialised firms. Marketing Intelligence & Planning, 28(6), 736-753. doi:http://dx.doi.org/10.1108/02634501011078138
Wiss, Janney, Elstner, Inc. (July 7, 2009). WJE Engineers and Architects Use Rope Climbing Techniques to Analyze Structures Nationwide. Wiss, Janney, Elstner, Inc. Website. Retrieved April 29, 2013 from http://www.wje.com/news/detail.php?nid=105